'We are going to be more dynamic'

Okay, so will Toyota actually build cars (that look like cars), too?

Toyota's new global design boss vows to ban the bland

FRANKFURT -- The Toyota brand's flamboyant new global styling chief wants to put an end to a long tradition of conservative design.

In the future, he says, the styling of Toyota-badged vehicles will be more aggressive, reflecting the more emotional approach being called for by Toyota Motor Corp. President Akio Toyoda.

In charge of the design metamorphosis is Dezi Nagaya, a veteran Toyota designer who dresses like he's on his way to a trendy Shibuya nightclub rather than off to work at Toyota.

"Toyota has been criticized for being quiet and nonoffensive, of having too friendly an image while lacking emotion," Nagaya said during an interview at the auto show here.

"We are going to be more dynamic, more masculine, sportier, with a more obvious design theme and a face to represent the company and the brand," he said. "We have eliminated emotion. We need to pump that up."

But for the ebullient 50-year-old designer, it also means walking a tightrope -- trying to upend several generations of conservative design in a risk-averse, consensus-driven corporate culture.

And Nagaya needs to juggle design strategy for global markets that may have quite different perceptions of what a Toyota is.

So while he tosses around such words as "passion" and "emotion," Nagaya also frequently returns to expressing the need to have "rational value" in Toyota design.

Nagaya listens carefully to constructive criticism about vehicles Toyota has delivered, including some of his own work. And he says he knows Toyota's styling ethos needs to change.

That's why the concepts for the sporty FT-86 coupe, which first arrives next year as the Scion FR-S, have become more aggressive, rather than less so -- even though manufacturing engineers may wonder how they are going to bend the metal.

Of course, the new direction may give Toyota designers fits: Trying to evoke emotion in a car like the Camry.

"The Camry has a wide selection range with customers who don't want something too aggressive," Nagaya said. "But it has the responsibility of being the highlight of the lineup."

For vehicles such as the Camry and Prius, Nagaya says, the sliding scale of emotion and rationality leans more toward the rational.

"If we don't stand between those two pillars, then it won't look like our product," he said. "But each needs to have its own distinct element besides the family resemblance."

He says Toyota needs to be like "a department store," where there is a united styling language among many products that have little to do with each other. In that sense, if there are five styling cues that are similar on a Prius, Camry, Land Cruiser and FT-86, the rest can be wildly different.

This line of thinking goes back to when Nagaya was general manager of the Lexus planning department in Tokyo and one of the creators of the "L-Finesse" design language for Lexus.

In developing L-Finesse, Nagaya said he wanted to avoid what he calls the BMW design strategy of "small, medium and large sausages."

As chief designer of the second-generation Toyota Prius, which debuted in 2003, Nagaya took that thinking to the extreme.

"Some people don't know what a Toyota is, but with the Prius, people knew it was a hybrid, even if they didn't know it was a Toyota," Nagaya said.

But when overseeing the expanding Prius lineup, Nagaya said the family resemblance needs to be apparent. So even though the Prius C subcompact concept shown earlier this year seems distant from the regular Prius, the production version likely will be much closer in appearance.

"It has to keep the Prius styling language," Nagaya said. "You have to tell it's the youngest brother, that it has the Prius image. The current Prius is too serious, so the Prius C will be more optimistic.

"That's how design works," he said. "It gives people information. It tells them what the function is, what's inside. It's not just styling; it means something."

AKIHIRO 'DEZI' NAGAYA

Age: 50
Title: General manager, Toyota design division
Design credits: 1st- and 3rd-generation Lexus LS; 2nd-generation Lexus GS; 2nd-generation Toyota Prius

by autonews

Ford preparing to lock down design for 50th anniversary Mustang

"I Won’t Screw Up the Next Mustang"

FRANKFURT -- Ford’s design chief, J Mays, says the styling for the next-generation Mustang is “being locked down.”

The redesigned car arrives for 2014 and coincides with a big historical event for Ford enthusiasts, Mustang’s 50th anniversary.

So can we expect another evolution of today’s retro look?

No way, Mays said this week during an interview at the Frankfurt auto show.

Mays points to the Mustang redesigns introduced in 2005 and 2010: “Both of those cars everybody would say, ‘they are retro vehicles.’ ”

But Mays said the next-generation Mustang will follow a different road.

“The challenge or the opportunity for 2014 with a 50th anniversary car is to not just look back over your shoulder, but to try to win all of the Mustang faithful yet bring the brand forward as well,” he says.

“It has to look like a Mustang. But you go down a list of things that might or might not be necessary to make the car look like a Mustang.”

The bottom line: The car arriving for 2014 will be a fresh, new interpretation to “Mustang” and a car that just might catch the eye of a new group of buyers.

Read more: http://www.autonews.com/article/20110915/BLOG06/110919892/1499&sectioncat=product#ixzz1YJcxjZuz

Volvo Concept You - Designer Talk

Volvo Concept You - PromoVids and PR

Concept You from Volvo Car Corporation:Luxurious Scandinavian design with intuitive smart pad technology

The Volvo Car Corporation now takes the next bold step in the evolution of the company's upcoming large luxury sedan.

The Concept You, revealed at the 2011 Frankfurt Motor Show, combines a sleek coupe-like exterior with a luxurious high-tech interior that keeps the driver in command via intuitive smart pad technology.

The Concept You picks up where the Concept Universe, revealed at Auto Shanghai earlier this year, left off. It gives the global car buying public another exciting glimpse of the Volvo Car Corporation's future.
With a full interior, Concept You allows luxury sedan customers to fully experience the craftsmanship and intuitive technology that will be the hallmark of future Volvos.

"The new Concept You roofline stretches all the way back to the tail lamps - creating that dynamic fastback look that is very much in vogue among European car buyers at the moment," says Peter Horbury, Vice President Design at the Volvo Car Corporation.

Touch-control cockpit and pure craftsmanshipThe luxurious interior of the Concept You features a blend of intuitive smart pad technology and first-class craftsmanship.

"The Concept You explores new territories in our search for the ultimate intuitive car that makes the owners manual a thing of the past. Smart phones and smart pads have brought mobile infotainment into a new era. Here, we use a number of touch-screens to replace buttons and controls in order to make the driver totally connected, totally in control. The technology also helps us to create a refreshingly uncluttered interior," explains Peter Horbury.

The Concept You control centre consists of four main areas; a digital Driver Information Monitor (DIM), a head-up display on the windscreen, a touch-screen in the upper part of the centre console and a touch-screen between the two individual rear seats. The wood/leather steering wheel has aluminium and glass paddles with integrated touch-screens.

The touch-screen in the upper part of the centre console remains in sleeping mode until the driver looks at it. A hidden infrared camera registers the eye movements and information is displayed on the screen.

Another sensor registers hand movements and triggers the Infotainment system's control mode. The possibilities vary depending on whether the screen is approached by the driver or by the front passenger.

"Certain functions, such as surfing the Web, are only accessible from the passenger side while the car is rolling. The technology knows who is the present operator and adapts itself automatically," says Peter Horbury.

The driver can "flip" data from the central touch-screen to the head-up display - and can exchange data with the rear passengers. A light guide in the free-floating centre console indicates file transfer.

Unique air-powered sound systemThe Infotainment system also integrates a high-end sound system from Alpine. It features the unique "FreshAir" subwoofer - a not yet released technology that uses the air outside the car to create the ultimate listening experience.

The sound system consists of small, optimised units that considerably cut weight - while still producing a better sound than today's systems.

Comfortable and cultivatedThe interior is dedicated to offer design-driven customers a comfortable, cultivated, Scandinavian inspired environment that is also user-focused and refreshingly uncomplicated. Every detail has been chosen with the customer experience in focus.

The interior is driver-orientated at the front and comfortably relaxed in the rear. The dynamic feel and dark colour scheme in the front seats fades seamlessly towards the rear until it fully transforms into a light rear seat haven of calmness.

The rear seat passengers are embraced by pure comfort, as if their favourite lounge were magically integrated into the car. The interior moulds into the rear seat and becomes part of the seating environment.
The Volvo Car Corporation has partnered with several other famous brands in order to create a genuine feeling of luxury with the right Scandinavian touch.

Leather, suede and suit fabricThe four individual seats, inspired by ultra-comfortable chairs, blend chrome-free leather from Bridge of Wear with Dinamica ecological suede. The off-black front seats have suede in the centre to create optimal grip. The soft beige rear seats are designed for pure comfort with leather in the centre and suede on the sides.

The Concept You design also integrates the luxury qualities of a tailor made suit into the car. The back of the front seats and the door panels feature exclusive Italian fabric and designs from Swedish fashion house Oscar Jacobson.

The designers have also been generous with large, handcrafted pieces of walnut - accompanied by leather panels, Dinamica suede roof lining and carefully chosen aluminium details.

Hand-tufted wool carpetsThe wooden floor, which echoes Scandinavian homes, is covered with a specially designed hand-tufted carpet from world-famous Swedish brand Kasthall. Just like the rest of the interior it fades from dark in the front to light in the rear. The front texture has a sporty firmness, while the rear part of the carpet is luxuriously soft.

"The interior is full of classic forms, materials and textures, used with a twist to create a special contemporary luxury experience. It is exceptionally refined, yet with all the simplistic assets that make Volvo champions of the uncomplicated," explains Peter Horbury. He concludes:
"We are carving out a unique position among the luxury car makers with our special kind of Scandinavian Design. It will be unmatched in performance, technology and craftsmanship, but without superficiality or complication."

Inspiration from Georg JensenThe Concept You is finished in a light blue, liquid metal paint from DuPont. The ventilated disc brakes are developed by Volvo's racing specialists Polestar.

The car's fast silhouette is emphasised by the 21-inch polished aluminium wheels with a twisted twin-spoke design and tyres from Pirelli (275/30/21).

Up front, the Concept You grille - which has a more classic appearance than the Concept Universe - features details with the same beautifully polished craftsmanship.

"The design of the wheels, the grille and details in the innovative headlamps have been inspired by the exquisite works of world-famous Danish design house Georg Jensen. Their precious items capture the essence of Scandinavian design. Uncluttered, organic surfaces and superb craftsmanship that radiate timeless luxury," says Peter Horbury. He adds:
"This eternal beauty of Georg Jensen design is what we are aiming for with the whole concept car. Just like the finest luxury goods, this design should feel handcrafted and durable enough to stand the test of time."

The dipped beam comes from LED lamps in four "ice blocks" on top of the high beam lights. The "ice blocks" are installed with the same technology that jewellers use for mounting precious stones.

Porsche 911 Carrera S Coupé with Michael Mauer 2012

Audi Urban Concept Sportback - Designer Interview [DE]

Luc Donckerwolke Named VW Group's Head of Advanced Design

The designer of the Lamborghini Murcielago will make the jump from the SEAT brand to becoming VW Group’s Head of Advanced Design starting August 1st of this year. 

The 46 year old will report directly to Design Chief Walter de Silva in the VW hierarchy, while at SEAT he will be replaced by Alejandro Mesonero-Romanos.

Donckerwolke is a very multicultural man, having been born in Peru, he is currently a citizen of Belgium, yet studied in Africa, Europe and South America. His career reportedly started out with Peugeot in France back in 1990, and after two years he moved to Ingolstadt for a 2 year stay at Audi Design. Between 1994 and 1996, he worked with Skoda Design Center Mlada Boleslav in the Czech Republic, where he was involved with the 1996 Octavia and 1999 Fabia.

The designer returned to Audi in 1996 as head of the exterior department at the Munich design studio, subsequently becoming studio director in Ingolstadt. In 1998 he joined the Lamborghini brand as design project manager and was named Head of Design at Lamborghini in 2003. After that, he became Director of Design at SEAT in 2005.

Alejandro Mesonero-Romanos, his replacement at SEAT, joined the Volkswagen Group in 1995 and was involved in designing several models at the Spanish firm. He became part of the Group’s Design Center Europe in Spain from 1997, where he took charge of exterior design on various projects for the SEAT, Volkswagen and Audi brands. Mesonero-Romanos moved to Renault in 2001, assuming responsibility for several design projects.

Never Born: Lamborghini by Giugiaro

Designed in the early 1960s, the model was built independently by Italdesign in 2008

At a recent visit to Giugiaro, this 50 year old unnamed Lamborghini, never before seen, suddenly appeared like an undiscovered Shakespeare manuscript, discreetly displayed in a library with no-one paying attention.

Fabrizio presented the model as a gift to his father on his 70th birthday

 

Parked under some Greek temple-like stairs at the Giugiaro Design headquarters, the car sat on its period Borranis, painted in a yellow hue unseen this side of Ducati.

No details, no background, but the story is simple: Fabrizio Giugiaro found some of his father's old sketches from the Bertone era (1960-1965). He digitized one of them, milled it, painted it, put on wheels, headlamps, some brightwork around the windows and a period numberplate.

"Happy Birthday father," he then proclaimed on Giugiaro's 70th birthday. "This is actually from you to us, but we made it for you".

So what is it – apart from a beautiful birthday present?

The drawings were marked 'Lamborghini', and though the first Lamborghini was presented at the 1963 Torino motor show, the Torino design community had known for a while that a new Italian supercar was about to be born. Uninvited Pininfarina, Ghia, Vignale, Michelotti and certainly many more (Bertone confirmed that they too, had participated) submitted proposals, without knowing too much about the project.

A design by ex-Bertone (now freelance) designer Franco Scaglione was eventually chosen, but it disappointed many – even Ferrucio Lamborghini himself admitted it might have been a mistake so he sent it to Touring to have it reworked.

We have never seen any of the other designs so it is impossible to get an idea of how the original Lamborghini might have looked. But this sculpture might give an idea of what Bertone intended.

It is entirely different from all the other designs Giugiaro created during his time at Bertone, but that's no surprise. Giugiaro worked on super-disciplined production cars like the Alfa 2000 Sprint, Gordon Keeble, Fiat 850 Spider or Mazda Luce 1500 at the same time as free-wheeling fantasies like the Aston DB4 Jet, the Corvair Testudo (sold at Villa d'Este this summer to a businessman from Milan and now back at Giugiaro headquarters) or the Alfa Romeo Canguro.

Most of the 25 "officially credited" creations he worked on while at Bertone are nothing short of masterpieces.

This Lamborghini is completely different from both the other designs he worked on during that period and what everyone else was doing at the time. The flowing – some might say bulbous – lines recall the Ferrari P3 and P4, but those cars appeared years after young Giugiaro sketched these lines.

There wasn't anything in the Ferrari/Pininfarina portfolio that could have inspired these looks either. The 250 GT SWB, the 250 GT Berlinetta or the 400 Superfast were far removed from this concept car. Pininfarina's Corvair – the Coupé Speciale – was but a pale demonstration of what that car might become. And looking at the Testudo born at the same time, it was clearly evident who the original thinker behind the car was.

The flying buttresses on the Giugiaro Lamborghini are extremely interesting. If Scaglione had continued developing his BAT-series perhaps something similar might have appeared earlier. But he did not – this aesthetic was only publicly revealed on the Ferrari 250 LM Berlinetta, a car that appeared after these sketches were done. The Dodges with similar treatment ('fin shaped rear uprights' was Pininfarina's translated explanation in the late 1960s – it was coined 'tunnel back' in the US) did not appear until 1968/69.

So if this was a proposal for the Lamborghini debutante, why was it discarded? The weak front cannot be the explanation; that could easily be modified. The reason was probably that Lamborghini was after a car with a Gran Turismo image, not an uncompromising two seat sports car with track attitude.

For Bertone it was no disaster; he got his name on both the Miura and Espada – two milestones if ever there were any. But Giorgetto Giugiaro must have been disappointed and, after a lifetime at the top, there hasn't been any Lamborghini to officially wear with his signature.

Was he reminded of that when he saw this car? And was that why he re-ignited the ‘who did the Miura' discussion some time ago (he stated fairly clearly that the P 400 was as much his as it was Gandini's)?

Pure speculation, but we'll ask him next time.

by cardesignnews

Lamborghini Ankonian Concept Design by Slavche Tanevski

Nesbitt is the VP of design for GM's international operations

WARREN, Mich. – GM's Global Design organization announced today that Bryan Nesbitt, executive director – North American Exterior Design and Global Architecture Strategy, is appointed vice president of GMIO Design.

Nesbitt will relocate to Shanghai, China, and serve as the lead voice for Design in the GMIO region as well as serve as the "Brand Champion" for Wuling and Baojun.

Ken Parkinson, currently Vice President of GMIO Design, will repatriate to the United States and become Executive Director, North American Exterior Design and Global Architecture. In addition, Parkinson will serve as the "Brand Champion" for Chevrolet.

"This alignment will continue to position GM's Global Design organization to provide the company with a compelling vision for future vehicle designs and the excellent execution of GM products," said Ed Welburn, GM vice president, Global Design.

The moves are effective August 1. The rest of GM's Global Design organization remains unchanged.

Ian Callum about Jaguar 12MY Design - Overview

Video: Filippo Perini and the Aventador Design (IT)

Il design della nuova Lamborghini Aventador con Filippo Perini.

Ford Designer J Mays Shares First Impressions of Beetle

J Mays, Ford’s vice president of global design, chatted with the Wheels contributor Phil Patton on Monday night about the redesigned Volkswagen Beetle.

Mr. Mays’ opinion is particularly notable, as the Oklahoma native designed (along with fellow Ford designer Freeman Thomas) the Volkswagen Concept One — that car that became the New Beetle — in the early ’90s while working at VW’s advanced design studios in Southern California.

“I’ve only seen the pictures, but it looks pretty good,” he said. “I don’t think I would have done it very differently.”

“Of course, remember, we began thinking about the car back in 1992,” he said.

source

Spada Codatronca Monza preview

Ercole Spada - an Italian car designer - probably is not as famous as his colleagues, but his creations among which are Alfa Romeo Giulietta SZ Coda Tronca, Giulia TZ and Giulia TZ2, Lancia Fulvia Zagato Sport and Aston Martin DB4 speak for itselves.

In 2007, together with his son Paolo and Wojtek Sokolowski Mr. Spada launched a car under his own name. Named Codatronca the car was built by Spadaconcept in conjunction with the Italian company UK Garage. The car whose extraordinary design cannot be mistaken with anything else is based on Corvette Z06 chassis. Initially, three versions of the car were announced: TS “Sport Tourism” with 512hp engine, TSV “Fast Sport Tourism” with 513hp power unit and the TSS “Sport Super Tourism”. The latter should have been equipped with a 700hp and 950Nm engine. However, on March of 2008, just before the world premiere at the Top Marques Monaco 2008, Spadaconcept announced an establishment of a dedicated company SpadaVettureSport for a production of the Codatronca TS as the car was finally christended. 

Ercole Spada's creation since then is available with an aluminium V8 engine developing 630 hp at 6500 rpm and 668 Nm at 4800 rpm which can also work with BioFuel E85. Equipped with such a powerful engine, the SVS Codatrinca TS is capable of 340 km/h top speed and hits the hundred in 3.4 seconds.
In order to make the car as exclusive as possible and the project commercially succesful the company intends to build no more than 20 examples of the Codatronca TS. The price for each example begins at 300,000 euro.

However, the forthcoming supercar show in Monaco this year will be a place for the world premiere of the brand new model comming from the Turin-based SpadaVettureSport. An open speedster version - the Codatronca Monza - will be unveiled here. A new lighter and faster model will be a track-oriented car.

text: allcarindex

Evora - Donato Coco is working on Restyling

Ex-Ferrari designer thinks current Evora mouth is “too weak”. Besides the new wave of Lotus performance cars is just around the corner.

Rolls Royce has a New Head of Exterior Design

Rolls Royce Motor Cars has today announced that Giles Taylor has been appointed Head of Exterior Design. He will join the company from the beginning of April 2011.

After his design studies in the United Kingdom, Taylor initially gathered experience in several international design roles. The 43 year-old Briton has spent the last 10 years as an executive designer in the British industry, acting as head of design for two model series at Jaguar. He fills a vacant position in the Rolls Royce design team.

"Giles has a deep knowledge of emotive brands in the luxury segment and a proven track record. He will be a very valuable addition to the Rolls Royce design team", said Ian Cameron, Chief Designer, Rolls Royce Motor Cars.

Adrian van Hooydonk, Head of BMW Group design, commented, "Giles brings with him exceptional design skills and a comprehensive understanding of British values and heritage that are so crucial to Rolls Royce. His appointment will further strengthen the extraordinary Rolls Royce team headed by Ian Cameron."


The Rolls Royce design team has received several design accolades. The most recent was the "Red Dot: Best of the Best" Award in 2010 for the latest addition to the portfolio, Ghost. This award recognizes the high quality, groundbreaking design.


Rolls Royce Motor Cars has recently announced record sales for 2010. Sustained demand for the Rolls Royce Phantom and the additional momentum of the Rolls Royce Ghost resulted in sales growth of more than 170 per cent over 2009.

carpages.co.uk

College for Creative Studies

cardesign.ru

Citroën DS24 Concept: new design images

New design sketches and information on the Citroën DS24 Concept, the study of a futuristic four door sedan created by French students from the ISD (Insitut Superieur de Design).

The Citroën DS24 Concept is a modern reinterpretation of the DS created by Ugo Spagnolo, Aurelien Petit, Benoit Louzaouen and Guillaume Vasseur.

Among the design elements inspired by the original DS is the floating roof with its descending profile.
The design also adopts some of the styling cues of the brand’s current design language, resembling concept cars such as the Citroën C-Metisse and the GT Concept.
At the front, the elaborated style reflects on the original layout of the nose and badge area and on on the lighting units which – both at the front and at the rear – look line they are emerging from the openings on the fenders.

The rear end is characterized by a central section developed with an aeronautical-like treatment.
The interior is inspired by the concept “Elasticity of the Air and the flexibility of the water”.

The lightness impression is enhanced by the design of the individual components that appear independent, floating units.
The underlying technology makes use of a fuel cell powertrain, with two electric motors – one at the front and one at the rear and hydrogen tanks located at the center of the passengers compartment, where they become distinctive hi-tech elements.

by carbodydesign (Image Courtesy: Benoit Louzaouen)

How Bob Munson Designed the 2011 CTS Coupe

Bob Munson, design manager for the Cadillac CTS, admits even he was taken aback when he first saw the production version of 2011 CTS Coupe.


“I thought it looked like something from another planet,” Munson said. “It looked like a concept car driving down the road. The Coupe definitely has a shock value… but in a good way.”
The CTS Coupe quickly has become one of the most-heralded new cars for the 2011 model year. It’s the most dramatic form yet in a Cadillac line that follows a theme described in design language as an archer’s bow pulled taut, believes automaker General Motors.


The development of the CTS Coupe was a special project, said Munson, who began his career in GM design in the 1970s while attending what’s now Kettering University in Flint, Mich.
For Munson and the Cadillac design team, the Coupe was as close to an unfiltered creative process as it gets. While early design sketches usually serve as inspiration for the final automobile, the original drawing of the CTS Coupe was followed almost as closely as a blueprint.


Munson first drew the lines that would become the CTS Coupe in 2004 as part of an exercise by Cadillac designers to describe the showroom of 2015. One evening at home, he sketched a two-door coupe that featured sharp angles, bulging wheels pushed to the corners and a fast, almost horizontal line from the roof to rear.
The coupe shape provided him the ability to focus on form, Munson said. Sedans and SUVs, by their nature, have more design constraints than coupes.


“Coupes are emotional,” Munson said. “They still have to function. You have to be able to drive down the road and carry groceries. You still need a back seat. But the emotional side weighs more heavily in a coupe than it does in a sedan.”
Mike Simcoe, then executive director of North America exterior design, saw the sketch hanging on the Cadillac studio wall and asked for a scale model of it as a side project. Paul Scicluna, a sculptor at GM, brought the sketch to life. Bob Lutz, then vice chairman of global development, and Ed Welburn, vice president of global design, saw the full-size clay model and insisted it be turned into a full-fledged automobile.


As the car moved from concept to production, Cadillac designers and engineers worked closely to preserve even the most minute details. The Coupe was not meant to be simply a two-door version of a sedan. The track was widened, roof lowered and length shortened to give the Coupe a more aggressive stance.
Engineers worked to ensure the dual-exhaust remained in the center, allowing the back fascia to be wrapped tightly at the corners. Special metal stamping techniques were developed to preserve the dramatic lines and angles of the original design. A group was created to figure out how to make the pointed tail-lights, putting a futuristic twist on the classic Cadillac tailfins.


Munson said he’s pleased with the results. The Coupe’s design has helped it stand out in the crowd.

“We always knew it would be a polarizing design. Some people are going to love it. Some people are going to hate it. To me, you’re not doing your job unless you get that kind of reaction. There’s a lot of coupe and sedan designs that are understated. They’re not trying to be a ‘look at me’ kind of car. The Cadillac CTS Coupe is very much an in-your-face, you-can’t-help-but-notice car.”

The development of the CTS Coupe was driven by a group of people with a passion for automotive design, Munson said. At its core, the CTS Coupe is a designer’s dream car brought to life.

“As a designer, you try to get better with each design, I’m definitely still pushing myself to do that, but I’ll be honest. After doing the CTS Coupe, it will be hard to top that design. If this is what I’m remembered for, that will be okay.”

 GM via ramanmedianetwork.com